The Company

The Reverie is the creative partnership between filmmaker William Roland and photographer Micah Baird.  Their passion for action, drama, motion, truth and beauty serves as the foundation for all their creative efforts.  Between the two there exists over three decades of award winning print, film, broadcast television, video, and online media experience.

William Roland - The Storyteller.

william@thereverie.com

An Emmy award winning director William Roland excels in visual storytelling through all forms of media.  From writing to photography to editing William is an expert in all aspects of production.  He began his career working in the camera departments of national sitcoms Cybill and Third Rock from the Sun.  He then grew his visual and directorial skills by working on a wide variety of assignments including commercials, music videos, action sports, live and pre-produced broadcast programming.  He later served as Marketing Manager for ABC affiliate station KGTV where his methodical approach enabled him to quickly assess project objectives, and organize tactically and strategically sound solutions on a case-by-case basis with full accountability.  No matter the project William remains flexible and creative, always keeping the project themes and goals in mind.

Micah Baird – The Shotmaker.

micah@thereverie.com

After graduating from Brooks Institute of Photography, Micah Baird moved to New York to work for some of the most renown fashion photographers in the world, including Steven Meisel, Peter Lindberg, David La Chappele, Annie Leibovitz, Mark Seliger, Arthur Elgort, Ellen Von Unwerth and Stephane Sednaoui, producing and lighting jobs that took him around the world and back again.  After a professional stint in Paris, Micah moved to Los Angeles to continue working in the fashion world.  He has since expanded his expertise to include celebrity, adventure sports, and automotive photography.  His visual style and lighting savvy are an integral part of The Reverie’s visual storytelling.